Arsham Auto Motive

The Daniel Arsham: Eroded Car Sculptures exhibit at the Petersen Automotive Museum required a cohesive and visually compelling marketing campaign to effectively promote the exhibit while aligning with Daniel Arsham’s distinct artistic branding.

I designed billboards, pole banners, magazine ads, and social media content, ensuring that the exhibit’s branding was consistent and impactful across all platforms. Additionally, I developed promotional materials and digital ads to maximize visibility and audience engagement. Beyond marketing assets, I also contributed to the design of exhibit merchandise, enhancing the visitor experience and creating collectible items that reflected Arsham’s artistic vision.

I designed billboards, pole banners, magazine ads, and social media content, ensuring that the exhibit’s branding was consistent and impactful across all platforms. Additionally, I developed promotional materials and digital ads to maximize visibility and audience engagement. Beyond marketing assets, I also contributed to the design of exhibit merchandise, enhancing the visitor experience and creating collectible items that reflected Arsham’s artistic vision.

Through thoughtful branding and design, I helped bring Daniel Arsham’s innovative sculptures to life for a wider audience, successfully merging automotive culture and contemporary art. The exhibit’s marketing campaign generated strong engagement, reinforcing the Petersen Museum’s reputation for cutting-edge collaborations in the art and automotive world.